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Monday
Oct042010

Keyword Density - A Common Topic Among Website SEO Practitioners

Density is defined as the amount of mass per unit volume. Similarly, keyword density is defined as the number of repetitions of a certain keyword within the whole article or webpage.

When you’re talking about Website SEO, you can’t avoid the topic of keyword density. In order to avoid being tagged as spamming, there are certain limits of keyword density that we need to be aware of.

When search engines were still at its infancy, people stuff their pages with targeted keywords leaving little for legitimate information. In order to combat that problem, search engines have preferred their indexing to certain pages which do not exceed a certain percentage of keyword density.

As a golden rule, most SEOs have respected the value of keyword density at 2% and 5%. Anything more than 2% is considered spamming by Google but other search engines like MSN and Yahoo consider 5% to be their threshold. Anything more than 5% will assume that you’re stuffing your page with keywords just to get rankings.

How To Compute for Keyword Density

We’ve been talking about values of keyword density. However, we haven’t actually shown you how they are computed. As an example, let’s use this article. This article has used the word “keyword density” a number of 12 times. We then get the keyword density by dividing the number of keyword instances over the number of total words in this article which is 435 words. That gives us a keyword density of 2.9%. If I were gunning for this keyword, I’d certainly have a hard time showing up in Google’s search results.

How To Compute Keyword Density Using Microsoft Word

Most content writers use Microsoft Word to write their articles. The real-time grammar and spell check is a great advantage especially when writing. Unfortunately, it doesn’t have a built-in command to check your keyword density. You can opt for online software that can instantly check your keyword density. However, why waste time looking for another software? You can do this yourself in less than 3 minutes.

In order to do that, you simply have to do the following:

  1. Go to the Find menu under Edit tab. Type in the keyword you’re looking for and in the “Reading Highlight” button, choose highlight all. It should then give you the number of instances for your keyword.
  2. Go to the Word Count Menu or simply “Ctrl + Shift + G”. It will show you your document statistics. Here, you can see the number of words used for your content.

Now that you have those two figures, you can simply compute for the density. Did it even take you 3 minutes? It could probably even be less.

Friday
Oct012010

5 Tips To Utilizing Keywords For DIY SEO 

Each time you hear Website SEO, there’s always one word that keeps on popping up and that would be “keywords”. It only is logical since people use keywords when they are searching in the internet. To them, who may not be familiar with SEO, they just call it search phrases. To those who are trying to rank for those phrases, we call them keywords.

If you’re opting for DIY SEO instead of acquiring Website SEO services, here are a few tips that will certainly get you somewhere within the search pages though not exactly to the top. This also depends on how competitive your keywords are.

Choose The Right Keywords

When choosing keywords for your site, it must be relevant to your sites content. You can’t just go on and on about Botox if your site is supposed to be about cars. There should be a relationship with the words in your site with what your site is supposed to be. If not, it sends mixed signals to search engines and it may affect your rankings negatively.

Choose The Appropriate Domain Name

One way to get a leg up in the search pages is to have the exact keyword phrase in your domain name. In fact, a lot of sites have been getting in the first page of SERPs, if not the first spot, by having the same domain name as the keywords that they are ranking for.

Page Titles Should Contain Your Keywords

In order to add more value to your pages, make sure to use your keywords in your page URLs. Instead of having your pages numerically labeled, use your keywords instead. Have you ever tried Googling certain phrases? Notice that the phrases that you Googled are usually present in the URLs. That in itself says a lot about how search engines choose their results.

Create Useful Keyword Content

Remember that the most important word here is useful. A lot of pages are removed from the search pages for being labeled as spam. In order to be assured of indexing, you must create a keyword-rich content that is also considered useful information. Search engines will ban your page, or worse, your site, if you stuff your content with keywords which doesn’t even mean anything.

Use Keywords For Your Anchor Text

When linking to other pages, instead of just using “here” or “click here” in the anchor text, make use of your selected keywords. Your choice of formatting your keywords somehow affects the weight of those words in the search engines. Additionally, these anchor texts are also useful for your backlinks which is another thing you should be learning about when doing DIY SEO.

If your keywords are highly competitive, which means a lot of other people are also using the same keywords, these tips may not be able to get you at the first page. However, you can be assured that using the tips mentioned above is a sure way to start your DIY SEO process.

Wednesday
Sep292010

More For Less With Front Desk SEO 

The title is a bit paradoxical isn’t it? However, it is certainly true. With Front Desk SEO’s DIY Software, you can expect results with as little as 5 minutes a day. Front Desk SEO is now one of the leading SEO service providers and it’s not only because of their expertise but because of their innovative DIY SEO Software.

With their software, anyone who’s inexperienced in SEO work can produce results as if they were professionals themselves.

Why You Should Get Front Desk SEO’s DIY Software

They’ve narrowed down their list of tasks to things that really matter. You can generate high PR links as well as other relevant links. There is no more need for wasting hours submitting your site to thousands of directories. Most SEO gurus nowadays consider this to be one of the undying myths in the SEO world.

At Front Desk SEO, they’ve bundled up their subscriptions to different packages which will cater to different needs. If you’re operating a local business and you don’t have visibility yet in the internet, it would be best to try the budget package. For a very low price, you get to do SEO tasks. The software itself is very user friendly that you can even delegate it to your personal staff. It can certainly make use of their extra hours.

Front Desk SEO’s Website SEO Services

If you’re not into using their DIY Software, they also offer various SEO services where your tasks will be handed down to experienced writers and SEO specialists. Leave the dirty work to them. This is an option for those who want to concentrate on building up their site. Most people pay other people for advertising so why can’t it be the same in the internet world, right?

Still, Front Desk SEO’s staff will be able to determine what’s best for your business or site should you avail of their services. Their experience and technical know-how will certainly be an advantage that you would want to have.

You Need SEO

At this day and age, it’s imperative that you do SEO for your website or acquire SEO services. Most big companies are paying advertisers and SEOs for a spot at the top and it will make it harder for you to place unless you do a bit of SEO yourself. As long as you do SEO and you’re doing it right, you can assure yourself a spot in the search pages. After all, all businesses, big or small, operate on the same playing field in the search engines.

Monday
Sep272010

Linkbuilding For Website SEO  

If you’re wondering if it there’s a better way to increase rankings in the search pages other than linkbuilding, you’ve probably got another thing coming. For the foreseeable future, linkbuilding is currently and going to be Website SEO’s number one method for going at the top of the SERPs.

How To Do Linkbuilding

Depending on the site your building links on, there are sites that automatically convert URLs into links. When posting articles, some sites have plug-ins that allow you to add links automatically. However, for most of the sites, you’ll have to have a little html background in making these links.

Below is the syntax for putting backlinks:

<a href="http://urladdress.com/">anchor text</a>

If you've done it correctly, you can expect to see this:

anchor text

Make sure that if you use this text, you are editing in HTML format, otherwise it will show as is.

As you can see, the html syntax for linkbuilding has two main parts, the URL address and anchor text. The URL address is where you will be redirected in your browser if you click on the anchor text.

Importance of Keyword Research

In Website SEO, the selection of anchor text is very important. Most would agree that the anchor text should contain the keywords that you are trying to target for. If you wish to rank first when searching “medical spa”, then you should use these words in your anchor text.

There are notions that, aside from the keywords you’re trying to get ranked for, it is imperative that you also use what they call “cousin keywords” in the anchor text. Unfortunately, unless google, or any search engine for that matter, discloses their search algorithm, all SEOs will have to hope that this method somehow adds value to the SEO process.

Natural Growth Of Backlinks

Since you’ve already figured out that in order for your site to rank first, you’ll have to have a lot of links. With this in mind, you might consider using black hat SEO wherein links to your site are generated by the thousands. There are software programs that are equipped to do that. Though it may get you at the top for some time, most Website SEO Gurus will agree that it will only be for a temporary basis.

Most search engines have already caught on to this and take this into consideration when ranking your site. Along with the number of backlinks you have for your site, they also take into account the age of your site. This means that it is important to establish a “natural growth” of backlinks for your site.

Do not be afraid that if you do Website SEO it would mean that you ruin your chances of getting ranked first. In fact, Google, as well as other search engines, recommend SEO for proper indexing of your sites. They recommend White Hat SEO techniques that are part of good design. You can never get too much links for your site. However, make sure to control how much they grow otherwise you might have wasted time and money in doing SEO.

Friday
Sep242010

Front Desk SEO – The Most Innovative Choice For Getting Your Medical Clinic Noticed 

When advertising your clinic, putting it online may not be your primary consideration. You’d tend to think more about ads and billboards and possibly flyers. And why not? They have worked for a lot of clinics. However, these are not the only options you have. A lot of people are turning to the internet for every bit of question they have, even if it’s just looking for a nearby spa.

Getting a site up and running for your medical clinic is one way to get started. In your website, you have to put in everything about your business. Make sure to include everything you offer. That way, they’ll have a general idea of what you’re offering. Most people who search in the internet generally already have an idea of what they’re looking for. It’s up to you to make it clear that you have what they need.

Now that you have a site running, it’s only effective if you have visitors. More readers mean more exposure. That’s where Front Desk SEO comes in. They offer SEO Software which you can take advantage of. It’s pretty easy to learn so you don’t have to worry about being a newbie. Their software usually comes in different packages depending on your needs. This can also be helpful if you’re in a tight budget.

Of course, there are those individuals who very much prefer to have all the promotional tasks handed down to other people. At Front Desk SEO, they’ll be happy to take on the job for themselves. They’re staff is composed of various experts depending on the field of interest. They have personnel in charge for writing content for your business as well as personnel for promoting your site. If you had bought the DIY SEO software instead, you’ll be doing these tasks personally.

Both offerings, SEO services and DIY SEO Software, are what make the Front Desk SEO a trendy choice for competing in today’s internet market. Whichever you may choose, you can rest assured that your site will achieve the visibility that you want.

In order for a business, local or otherwise, to survive, it needs to adapt according to the changes of the market. With Front Desk SEO, you’ll be able to adapt to that change without drastic changes on your part.

So, if you already have your own business and you wish to adapt to change, be sure to contact Front Desk SEO’s staff or go to http://frontdeskseo.com. They’ll be more than willing to take your call.