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Friday
Mar252011

What to Look For In a Good SEO Company.

People who are turning into online commerce are steadily increasing. A lot of people are now realizing that having an online store offers an advantage compared to having to rent out office space. Aside from that, a lot of services are now being offered to online clients to maximize their income.

In order to be an effective online merchant, one thing you will need is SEO. However, it'll be pretty hard to start up a web store and start SEO as well, not unless you have enough manpower and resources.

Take note that dominating a very competitive industry is not very easy, especially if you're competing with brands or companies that have existed for more than a decade. That is why you need to avail of SEO services. Instead of training yourself to do SEO or (and most likely starting from scratch), it will be better for you to avail of SEO services. If your business relies heavily on online traffic, you can't afford not to avail of SEO services. SEO companies will certainly help you increase your rankings and increase your revenue.

When hiring an SEO firm, be sure that the following services are being offered.

Keyword Research

This is the basics of SEO. Every activity involved in SEO has everything to do with the keywords you want to rank for. You need to consider the number of searches for your keyword. Trying to rank for a keyword that only gets 5 hits per month isn't exactly what you'd call a lucrative business.

Link Building

Another necessary part of SEO is getting links out in the web. The more links you have, the better your site will rank for certain keywords. Every SEO firm should be able to do as much. However, make sure that they're doing white hat strategy. There are SEO companies that do black hat strategy. Admittedly, it can work for a while. Unfortunately, search engines like Google and Yahoo didn't hire PhD grads just so you can easily cheat them. I'm not saying black hat strategies don't work. In fact they do, but it's something that's short-lived.

Social Media Marketing

Increasing your hits will require you to delve into social media marketing. Almost every user of internet spends at least a few minutes, if not hours, on social media like Facebook, twitter, etc. Tapping into these can certainly expand your potential market.

Wednesday
Mar232011

How to Write an Article for SEO Purposes  

If you’re running a business that relies strongly on the internet, you’ll have to do a little bit of SEO. And a component of SEO is doing article writing for SEO purposes. There are slight differences between an ordinary article and an article that was made for SEO. SEO writing is the process of combining good quality content and proper keyword usage. In order to do that, see the steps below.

Always start with keyword research

The logical thing to do if you want to rank for keywords is to do keyword research. There are many tools available in the internet, some of them are free. These tools allow you to determine which keywords you should be using by providing you the number of searches per month, among other details.

Identify topics of relevance

Make sure to choose the topics carefully for your keywords. Lately, search engines are getting in terms of identifying which sites to give in the search results.

Write the article

Write the article like you do when writing ordinary articles. The basics still apply, providing an introductory paragraph, the content and a conclusion. Be sure to write high quality, valuable content, something which people would spend some time to actually read.

Insert your keywords

Here’s the tricky part. When you already wrote the article that’s related to your keyword, it’s most likely that you’ve already used that keyword. Make sure though that you haven’t used the keywords too much because it might trigger some spam filters. Instead of repetitively using the same keywords, it would be good to replace them with what we call ‘cousin keywords’. That way, you get to increase the relevance of your topic without being labeled as spam.

Don’t forget to link back to your site

A good practice when writing the article is to make sure that it links back to your site. If you’re writing for your site content, a common practice would be to link back to your home page or perhaps another page in your site. That way, readers can easily navigate through different contents of your site. However, linking to different sites isn’t necessary for your own content.

On the other hand, if you’re writing for article submission (another common practice for SEO), it’s important that you don’t forget to insert the links to your site. Otherwise, the content you wrote will just be good for reading and gives you no benefit in SEO perspective.

Tuesday
Mar152011

Website SEO For Freelance MD

We're ecstatic that we're now handling the website SEO for the physician community at Freelance MD.

Here's some info about Freelance MD from their website:

Why Freelance MD?

 
For too long, physicians have suffered from inefficiency, disorganization, and careers at the mercy of bureaucracy. Freelance MD is an active community of physicians that gives you more freedom and control of your medical practice, income, and lifestyle... even if you're clueless about where to start and you're already working 60 hour weeks.

This site is defined by our insistence that physicians need to have control of their own careers and lifestyle and that whining about how you're not appreciated, overworked, and underpaid isn't going to get you anywhere.

Every part of Freelance MD is developed with the mindset that we want to provide clear options to physicians and empower them to make their own choices and take intelligent, direct action.

We think that providing the information and resources that physicians need to control their lifestyle and career is good for the public, good for the practice of medicine, good for physicians, and good business. That mindset, along with our fanatically loyal physician community and our awesome roster of contributing physician authors, has allowed Freelance MD to grow into a thriving community and trusted resource for docs around the world.

We're not interested in the useless hand-wringing that populates so much of medicine and that so many physicians have bought in to. If you're looking for another group of doctors who just sit on their thumbs, you've come to the wrong place.

But, if you want to take action to control your career, add income streams and improve your lifestyle, we invite you to join us.

Tuesday
Mar152011

Website SEO Analysis

Is Your Website Working?

How well is your website doing? Is it getting traffic? Does it have SEO problems? How popular is it in social media?

Find out the answers for free using our free website SEO tool. Just enter your website URL and click Generate Report. We'll do the rest.

Our goal is to provide up-to-date information and tools to help you make your business more profitable. From website SEO tips and articles, to advice on obtaining hundreds of free back links, to help on choosing the best affiliate program, we provide what you need to make your web site a success, including the DIY SEO software or outsource SEO services.

Contact us and let us show you how we're saving our clients thousands of dollars a month and offering cutting edge internet marketing.

Tuesday
Mar152011

The Website SEO Micro-loan Fund

We've started a website SEO fund at Kiva.org

If you've never heard of Kiva, it's a non-profit organization that allows you to choose and fund small entrepreneurs around the world.

From the Kiva website:

We are a non-profit organization with a mission to connect people through lending to alleviate poverty. Leveraging the internet and a worldwide network of microfinance institutions, Kiva lets individuals lend as little as $25 to help create opportunity around the world.

See our Website SEO fund here: http://www.kiva.org/team/frontdesk_seo